Blue Cow

Cheese Company

TASK
Blue Cow Cheese Company specialise in the importation, distribution and retail of speciality cheeses and fine foods. The owner, Nick Bath, regularly travels the world to find artisanal suppliers who share his passion for quality.

INSIGHT
Bringing people together through fine food. Blue Cow introduces the people of Australia to fine foods from all over the world. Braincells was asked to develop the brand look and feel to be representative of each product. In some cases, braincells’ task was to use Blue Cow branding and add elements, which would allude to the region the product was imported from.

OUTCOME
The Blue Cow range is diverse and spans several fridge sections, so brand unity is crucial. The consistent brand colour and typography styles help unify the diverse product range and magnify brand presence.

Role

Branding, Identity, Web Design, UX / UI

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